We all struggle with limited time – not enough hours to get everything done we want to get done. So any method that can help us creatively produce in the quickest amount of time without compromising on quality is a good thing.
The three steps listed here will help you spend less time getting to the main points of a post or article, and give you tools to produce writing with a big dose of your personal Zen – so both you and your readers will care about what you write.
With these steps you will be able to create your overview quickly, with little stress, and produce solid organic writing that delivers to your readers.
1. Determine Your Primary Topic and Title
If you like to be organized about your creativity: if you don’t already keep a running list of writing topics you’d like to do, you might want to start one. Add to it whenever an idea creates some reaction in you that you’ve come across. Then when you need to write a post or other content you don’t have to waste time fishing about.
If you’re more in the mood for a fly-by-the-seat-of-your-pants kind of creation: go to 2 or 3 blogs, or other resources you love, and pick a title or statement from each. (For this very reason I highly recommend you keep a library of resources on topics you love or regularly write about). Just scan sections and select something that strikes a chord in you – that you have some emotional response to.
Now, take the titles or statements that mean something to you, blend and mix, and rewrite. For instance, the idea for this post came from a section in a chapter “Zen sketching” (Understanding Creativity, 2004, Great Potential Press) combined with a Copyblogger post, “Three Quick Steps to Clear Writing.” Both the chapter heading and the blog title aroused interest in me. So I played with a few combinations, and as soon as I got what I liked for a title then I had to make sure it fit step 2.
2. What Problem are You Solving?
What primary problem is your post going to solve? Readers are looking to scratch an itch, fix an issue, get better at something with minimal effort. Tell your readers from the get go what you’re going to fix for them – what problem will be solved when they read your post or article. As I wrote this post I was certainly aware that almost anyone who writes wants to write awesomely, and would love to write quicker. So I made sure these two concepts were in the title, and kept in my mind that the points I created in step 3 below, would also have to deliver on this.
3. What are your 3 Gut Criteria?
Three criteria is a great starting point. You may only need 1, or even 5. But once you have your title, and defined the problem you are solving, then without too much deliberation, come up with 3 things that will guide your writing in support of solving the problem.
Use your intuition for what you feel needs to be covered, rather than facts and ideas. These 3 criteria form the structure so the bones of your piece will come from your gut if you do it this way which will make your writing more meaningful.
As an example, for this post my main points focused on the parts of a post or article someone would have to write so, 1) what to write about and address title creation 2) how to make a piece of writing important (solve a problem) and 3) creating a quick Zen structure.
Now when you sit down to write the words that go between the title to solve the problem you’re addressing and put meat on your criteria, you’ll have solid bones from which to work. This will help limit the time required. And having an article or post that you’ve put your gut into, will produce writing that you care about. And since the process helped you stay on track solving the problem you promised to solve, your readers will be happy, too.
photo by euart