From the monthly archives:

June 2010

Use This Super “S” Strategy So Your Copy Won’t Suck

Lincoln at Gettysburg

by Karen Daniels “Don’t gimme none o’ that jibba-jabba!” –Mr. T Writing that is effective, that drives the readers’ emotions and propels them to action, needs to be Simple, Smart, and have Soul. In other words, great copy needs the super “S” strategy. Simple Copy. “I notice that you use plain, simple language, short words, [...]

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Why Alt Tags are Vital for Much More than SEO

Image of Reader - Assistive Technology

Tips for Making Your Site or Blog Disability-Friendly by Karen Daniels An Alt Tag is the alternative text that describes an image or other element when that element  cannot be displayed. It’s what you see when you mouse-over an image or area. If you ask a lot of people why they should put alt tags [...]

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Adjectives: Wednesdays Wake-Up-Your-Writing Tips

by Karen Daniels Pump Up Your Writing with these Quick Tips for Shattering Run-of-the-Mill Adjectives Effective online writers often work to get their point across in as few words as possible. There are good reasons for this: People have short attention spans so We have to say it great, and say it fast and we [...]

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And the Keyword Winners Are…

SEO Winner Celebration!

Announcing the Winners of my FREE Keyword Contest! by Karen Daniels As promised, I had my 7 year-old daughter draw the winning names out of a hat (actually, a bucket)… A week ago I started a keyword contest where all you had to do to win free professional keyword help was to refer a friend [...]

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Hot Must-Have Tips for Successful Personal Branding

Hot Personal Branding

by Karen Daniels Today you have myriad opportunities to use your writing to help create a powerful go-to brand. You can incorporate your website, your blog, and any social media channel where you like to hang. And you can listen and respond. A lot of people make the mistake of posting to their blogs and [...]

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25 Mind-bending Lists You Can Make to Generate Improvements in Your Creativity

Mind Bending Creativity

by Karen Daniels We’re a list-happy society. We list things to do, things we’ve done, things we’d like to do, things we’d never do, things we ought to do but know we won’t…and on and on into the night. Wouldn’t it be great if you could create lists and then never have to worry about [...]

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Check Out My “Write to Done” Guest Post

Get Wild – How to Set Your Creative Beast Free Have you lost touch with your creative beast? Find your wild side now with crayons and…read entire article on writetodone

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Down and Dirty Checklist for Better Blog Posts

Checkmark List

by Karen Daniels Do you find that in your hurry to get posts up you sometimes miss a few key items and need to go back in and edit? I do. Too often. So, to save myself the woe of always going back in and redoing, I’ve created a checklist (with a lot of help [...]

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Simple Secrets about Using Keywords that You Should Know

words are the key

by Karen Daniels (Hidden somewhere in this article you’ll find how you and your friend can win free professional keyword help) I do a lot of marketing writing – that’s how I pay my mortgage. For more than a year and a half, rain or shine, I’ve written at least one article per week for [...]

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Why Being Easy is a Good Thing

by Karen Daniels “Make it easy for your customers to get what they want.” That’s a line I hear often from Sandra, an incredibly bright woman I know who runs the Tangerine Marketing Group. Some of the first things she looks at when evaluating a website is what the readers are being asked to do [...]

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